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The small business guide to WordPress

2-minute read

The small business guide to WordPress
Jasper Martens / Hannah Smith

Jasper Martens / Hannah Smith

31 August 2012

Just want to build a website and get it out there? Make sense of WordPress with our easy guide.

“I can’t update my website myself – every little change I want to make costs me!”

This all too familiar cry of frustration from small business owners mean that rather than relying on a web design agency to create and manage their websites many are seeking alternative options.

Business owners are aware of the increasing importance of having an online presence; regardless of whether their key objective is using their website to sell online, to generate enquiries, or act as a branding tool. However the costs associated with building and particularly maintaining a website can quickly become a drain on business owners.

WordPress is a platform that appeals to many, as even if you have no coding experience you can set up a website and manage it yourself. There are lots of WordPress guides around, teaching you more than you’ll ever need to know – and whilst that’s fantastic what if you don’t want to become a web developer? What if you just want to build a website and get it out there?

Well this is the guide for you. We’ve pulled together a resource which rather than aiming to tell you everything, instead tells you exactly what you need to know to get your own website up and running in no time – regardless of your technical knowledge.

Via a combination of easy to follow video tutorials and links to articles and resources we’ll steer you through the entire process – from registering your domain and setting up hosting, to design and page creation, installing analytics, social sharing and even e-commerce.

wordpress for small businesses preview

Click image to open interactive version (via [Simply Business][3]).

How to use the guide:

  1. Move through each of the questions – if you answer ‘no’ to any of them, simply click on ‘no’ and you’ll reveal either a link to further resources which will open in a new tab and/or a video tutorial.
  2. Work your way through the flowchart completing each step and before you know it you’ll be ready to launch your own website.

We’d love to hear from you if you launch your own website using this guide; plus if you’ve any feedback on the guide or WordPress resources you’d recommend – do let us know via the comments.

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