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New research reveals 26% drop in Christmas tree sellers

2-minute read

New research reveals 26% drop in Christmas tree sellers
Catriona Smith

Catriona Smith

1 December 2021

The number of Christmas tree sellers in Britain has declined by 26 per cent compared to last year, according to new research from Simply Business.

With less than a month until the holidays, and continuing shortages impacting small businesses, this is another worrying trend as the self-employed try to bounce back after the pandemic.

Declining for the first time in four years

Between 2017 and 2020 the number of Christmas tree sellers grew 136 per cent, but this years’ data shows that there are now a quarter fewer sellers in operation.

Looking at five years of customer data, we found that there’s been a 26 per cent drop in Christmas tree sellers trading in the UK.

With Christmas just around the corner, could we see a Christmas tree shortage this year?

Dachshund dog in a jacket selling Christmas trees

Small businesses need a bumper Christmas

Small businesses have faced no end of challenges for the past two years and are still feeling the continuing impact of Covid-19.

What’s more, our recent survey into how much small businesses rely on festive trading found that almost one in five worry they won’t survive 2022 without a successful Christmas.

Rising costs and supply chain problems

Our UK CEO, Alan Thomas, commented: “Like many small business owners, Christmas tree sellers have felt the impact of the pandemic, along with rising costs and supply chain challenges – forcing many to shut up shop.

While we’ve seen countless examples of innovation, resilience and resourcefulness in the self-employed community, one in five small businesses expect to permanently close in 2022, unless they have a bumper festive period.”

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Supporting small businesses all year round

Thomas added: “It’s vital we support small businesses this Christmas – and if anything, the pandemic has served as another reminder that we should be supporting them all year round."

Simply Business felt compelled to highlight this by teaming up with a choir of small business owners to re-record Wizzards’s I Wish It Could Be Christmas Everyday – to raise awareness of their importance and to have some fun along the way.

Find out how we’re pledging to support small businesses every day, not just at Christmas.

How are you feeling about Christmas trading? Let us know in the comments.

Photograph 1: gpointstudio/stock.adobe.com

Photograph 2: Irina/stock.adobe.com

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We create this content for general information purposes and it should not be taken as advice. Always take professional advice. Read our full disclaimer

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