Simply Business Appoints Kulchetan Sanga as UK Chief Commercial Officer and Mark Potter as MGA Managing Director
- Kulchetan Sanga has been named Chief Commercial Officer. Sanga brings senior leadership experience from major aggregators.
- Mark Potter joins as the Managing Director of Simply Business’ UK managing general agent (MGA), bringing more than 20 years of experience spanning MGAs, insurers, underwriting, distribution and strategic business development.
- These key appointments follow Simply Business passing the 1 million UK customer mark, an increase in its customer base of more than 50% since 2020.
19 October, 2026, London: Simply Business, a digital broker that serves small businesses and landlords, today announced two new additions to its senior leadership team in the UK. Kulchetan Sanga joins the company as UK Chief Commercial Officer and Mark Potter as Managing Director of its MGA.
Sanga will lead the commercial function, overseeing key partnerships, product strategy and customer propositions. He will also be responsible for identifying new growth opportunities as the company builds on its existing business model. Sanga has held senior positions at comparison sites and media organisations. In addition, he brings experience scaling consumer finance platforms and driving high-volume digital growth.
Potter will lead the company’s in-house MGA. He has more than 20 years’ experience in the insurance industry, with a strong track record of scaling MGA and underwriting businesses, developing broker and digital distribution strategies, and securing insurer and reinsurance capacity.
“We’re delighted to welcome Kulchetan and Mark to Simply Business during an exciting period of growth,” said Julie Fisher, UK CEO for Simply Business. “Kulchetan’s deep commercial, digital and industry knowledge will be invaluable as we continue to evolve our offering for customers and insurers. Our in-house MGA has long been a key driver of both profitable growth and innovation, and Mark will bring substantial insurance and leadership experience to the team.”
Sanga said, “Simply Business pairs technology and data with deep industry expertise and strong relationships to give small businesses and landlords simplicity, choice and value. I’m proud to join a company dedicated to helping the UK’s small business and landlord community succeed.”
Potter added, “For over 20 years, Simply Business has been committed to innovation, growth and delivering great customer outcomes. I’m delighted to join at such an important point in the company’s journey and look forward to helping our MGA build on its success.”
The appointments follow a milestone earlier this year, when Simply Business reached 1 million UK customers in just over 20 years of trading. The company, which has grown its customer base by more than 50% since 2020, provides support for up to 1,700 trade types.
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