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It's not always easy to solve financial challenges for small business owners, but there are strategies to be better prepared for them. An effective credit control process can help small business owners protect their cash flow, plus reduce late payments and fraud.
From assessing clients' creditworthiness, setting up credit limits, and implementing a late payment strategy – find out how credit control can protect your business’s finances.
Credit control is the process of managing the ‘credit’ you’ve given to a customer. This means that anytime you’ve set up for a payment to be taken at a later date, you’ve given credit to someone.
The techniques used to make sure you receive what you’re owed on time, is credit control.
These techniques include:
Effective credit control can help small businesses with their finances by reducing the risk of debt and improving cash flow.
Here are some strategies small businesses can adopt to control their credit.
Payment terms are the conditions a business sets around how and when it will be paid for a service or product it’s provided. Payment terms should be communicated to the customer as early as possible and be included clearly in your invoice.
Our guide to writing an invoice covers all the details you can include in your payment terms but these are a good place to start:
When setting your payment terms, make sure the repayment schedule is reasonable. The length of repayment terms varies between industries.
Food industries, for example, have shorter terms, usually from 7 to 30 days. While construction work can be up to 90 days because the jobs usually take much longer.
Sometimes you’ll see the term ‘Net 30’ on an invoice, which means that payment is due within 30 calendar days from when the invoice was issued.
As long as the repayment schedule is clearly stated on the invoice, you can choose whatever length you feel is appropriate.
Small businesses can rely on the strength of their relationships with customers and suppliers. But doing your due diligence at the beginning of a new working relationship is an important part of credit control.
Checking the credit score of a new business relationship can be a sensible idea. If you’re supplying a local restaurant with food items, for example, taking the time to check their credit score before you share your produce can simplify things.
By doing this, you can get a good idea of whether or not a new business is reliable when it comes to repayment. Although there’s usually a cost involved to complete a credit check on a business, it might be worth pursuing.
And at a smaller scale, if you’re a tradesperson beginning a job for a new client, starting off small with payments can help assess whether a customer is trustworthy. For example, you could structure the payment terms so half of the money is paid up front as a good alternative.
A credit limit is the maximum amount you’re willing to credit to a customer. The maximum can be a flat rate for all customers or be adaptive to your circumstances.
For example, if you’re working with a customer that’s slow to repay, giving them a lower credit limit means the amount you’re owed is smaller.
Or if you’re struggling with your cash flow, lowering the credit limit can help you manage it in the future.
When setting credit limits, try to keep in mind both your immediate and longer term needs as a business.
Getting into the habit of sending invoices quickly after a sale can be a useful credit control strategy. Sending an invoice promptly can help:
It can be difficult for small business owners to approach an overdue payment. Relationships are an important part of a business's success and it can be hard to strike the balance between being firm and friendly.
Our guide on how to write a late payment letter features a template that’ll make the task a little easier.
In the article we cover:
Late payments are unfortunately an inevitable challenge of running a small business. Making sure you have a strategy in place for when they happen can help minimise their impact on your cash flow.
Do you have issues with late payment? Let us know in the comments below.
Zach Hayward-Jones is a Copywriter at Simply Business, with six years of writing experience across entertainment, insurance, and financial services. Zach specialises in covering small business and landlord insurance. He has a particular interest in issues impacting the hospitality industry after spending a number of years working as a pastry chef.
We create this content for general information purposes and it should not be taken as advice. Always take professional advice. Read our full disclaimer
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