Simply Business homepage
  • Business insurance

    • Business Insurance FAQs

    Business insurance covers

  • Support
  • Claims
  • Sign In
Call Us0333 0146 683
Chat With UsChat support 24/7

Amazon sellers insurance

Join over 900,000 UK customers with public liability cover from £3.49 per month*

Get tailored quotes in 7 minutes

Start your quote
  • UK-based expert support, online and on the phone
  • Get covered and all your documents the same day
  • Get tailored liability insurance quotes in less than 7 minutes
Female working on her laptop

What's on this page

Do Amazon sellers need insurance?

If you sell products on Amazon, it’s important to have the right level of insurance to protect your business. For example, insurance for Amazon sellers can protect your stock or if one of your customers takes you to court (in some circumstances).

Remember that if you run your business from home, you’ll need a separate business insurance policy as selling on Amazon is unlikely to be covered by your home insurance.

Simply Business works with a panel of trusted insurers to give you the choice and flexibility you need to protect the unique needs of your business. By comparing a range of quotes from different insurers, you can build a policy with the right level of cover for selling on Amazon. This allows you to focus on growing your online business.

If you buy Amazon seller insurance through Simply Business, Amazon will be named as an ‘indemnity to principle’ on your insurance documents.

Amazon seller insurance – what’s covered?

Our insurance for Amazon sellers can protect several aspects of your business. Whether you need cover for stock, other people’s property, employees, or legal disputes, you can build a policy that works for you.

This can give you peace of mind that you’re insured if the worst happens.

Public liability insurance

In case the product you sell accidentally injures someone or damages something.

What’s typically covered by public liability insurance for online retailers?

Claims against your business for:

  • accidental injury or property damage
  • damage to someone else’s property caused by you

For example:

  • a customer claims one of your products is faulty
  • a customer has an allergic reaction to a beauty product that you've sold to them
  • a supplier breaks their arm while visiting you

Read more about public liability insurance and product liability insurance

Employers’ liability insurance

In case your employee gets sick or injured while working for you.

What’s typically covered by employers’ liability insurance?

Claims against your business for:

  • injury or illness of an employee, caused by working for you (including medical costs)

**Employers’ liability insurance is required by law if you have people working for you, in most circumstances. Without it, you could be fined up to £2,500 a day for each employee.**

For example:

  • your employee trips over loose flooring and hurts their knee
  • your employee gets ill due to excessive computer use

This content has been created for general information purposes. Make sure you have the right level of business insurance by checking your policy documentation for details. Read our full Terms and Conditions

Does it cover selling on Amazon outside of Europe and to the US?

The countries you can sell products in could be different depending on your insurer so it’s worth checking your policy documents before making international sales.

Will it cover you for dropshipping on Amazon?

Our insurance could cover dropshipping as long as the imported item comes from one of the following countries:

  • the UK, the European Union, Switzerland, Norway, or Iceland
  • the United States or Canada
  • Australia or New Zealand
  • Japan
  • South Africa

If it comes from a country not on this list, the products need to be inspected before being sent to customers.

What products can we not insure?

Below are some of the products we can’t insure for online sellers:

  • any products that need to be medically prescribed
  • products that don’t meet health or safety requirements in the United Kingdom
  • products you know to be faulty or unsafe
  • second-hand electrical goods
  • vehicles, aircraft, or watercraft (or components of them)
  • manufacturing of cosmetics / beauty products
  • manufacturing of toys
  • Personal Protective Equipment (PPE)

It’s also worth checking Amazon’s list of restricted products before selling on the platform.

Prices start from £3.49 per month

Get your quotes in 7 minutes – prices are guaranteed for 30 days.

Get your tailored quotes in 7 minutes

Start your quote

*The price is for £1 million of public liability insurance - 10% of customers paid £41.87 or less annually between 1st Oct 2023 - 31st Mar 2024. Equivalent to £3.49/month (and excludes the extra costs for paying monthly). If you complete a quote more types of cover will be available, these all have additional costs.

How it works

  • Pick what goes into your policy

    Only pay for what you need

  • Get prices from a range of insurers

    Choose the best fit for you

  • Buy online in minutes

    Get your documents the same day

Start your quote

Simply Business

Direct to
insurer

Highstreet
broker

Compare policies from a range of trusted insurers

Buy online or over the phone in minutes

Talk to an expert

Our team of UK-based insurance experts are here to help, Mon 09.00am - 05.30pm, Tues 09.00am - 05.30pm, Weds 09.00am - 05.30pm, Thurs 09.30am - 05.30pm, Fri 09.00am - 05.30pm, Sat 09.00am - 02.00pm

Call our team

0333 043 8527

Online

Contact us on our website whenever suits you

Phone

Call our insurance experts during office hours (calls are charged at a local rate)

FAQs

Find answers to common insurance questions

How do claims work?

Unlike price comparison websites, we take the hassle out of claims for you. We know how important it is to get your business back on track quickly – and with a minimum of fuss. That’s why you get access to your dedicated claims any time, day or night. Call them on 0333 207 0560 or claim online. They’ll do their best to be fair and supportive.

£51 million in claims paid out in 2023

83% of claims were settled in 2023

The figure above is rounded across our range of products. "Settled" covers paid, declined or withdrawn. Our claims process may vary for different products and operates on a ‘claim by claim’ basis. Our specialist partner Sedgwick will pay the claims on behalf of the insurer. Reviewed on 24/04/2024.

Chosen by 900,000 small businesses and landlords

We started out as a team of five back in 2005. We’ve grown since then with 900,000 customers across 1,500 trades now trusting us to provide their business insurance.

  • Compare and buy in minutes

    Documents arrive today

  • Rated 4.8/5

    Based on 39,802 reviews

  • Here to help

    Help from UK-based experts

  • 24/7 claims

    Make a claim any time

Amazon seller insurance FAQs

This is a key cover for most businesses – our comprehensive FAQs answer some of the most popular questions about public liability insurance. You can also check out our public liability insurance FAQs.

  • An ‘indemnity to principle’, also known as ‘additional insured’, is any company, person, local authority, or other body your business has entered into a contract with to do your work. How it works can depend on your insurer, so it’s important to check your policy endorsements.

  • Amazon will be named in your policy documents as: Amazon EU SARL, UK Branch. Wording can change depending on your insurer, so it’s important to check your policy endorsements.

  • No – a Simply Business policy will cover all of the business activities that are outlined in your policy documents. This means you can sell on Amazon and through other e-commerce platforms and still be covered under the same policy.

  • If you already have a policy with Simply Business and you would like to add Amazon as an endorsement to your policy, please complete this form.

  • Public liability insurance can protect you and your business if a member of the public suffers an injury or another loss because of your business. If you sell, create, manufacture, or distribute a product, then it's worth considering product liability insurance too, as it can provide further protection for you and your business.

We create this content for general information purposes and it should not be taken as advice. Always check policy documentation for details and seek professional advice. Read our full Terms and Conditions

Helpful articles for Amazon sellers

Small business owner preparing parcels to sell on Amazon

04 Aug 2023 • 5-minute read

A quick guide to selling on Amazon in the UK

Keep up to date with Simply Business. Subscribe to our monthly newsletter and follow us on social media.

Subscribe to our newsletter
Amazon sellers insurance

Insurance

Public liability insuranceBusiness insuranceProfessional indemnity insuranceEmployers’ liability insuranceLandlord insuranceTradesman insuranceSelf-employed insuranceRestaurant insuranceVan insuranceInsurers

About

About usOur teamAwardsPress releasesPartners & affiliatesOur charitable workModern Slavery ActSection 172 statementSocial mediaSite map

Customer support

Contact & supportPolicy renewalMake a claimProof of policyComplaintsAccessibility

Address

6th Floor99 Gresham StreetLondonEC2V 7NG

Northampton 900900 Pavilion DriveNorthamptonNN4 7RG

Careers

Careers at Simply BusinessTech careersCurrent opportunities

Benefits

BenefitsRefer a friend

Legal

Terms & conditionsPrivacy policyCookie policyVuln Disclosure policy

Knowledge

Knowledge centreOpinionsMicrosites

© Copyright 2024 Simply Business. All Rights Reserved. Simply Business is a trading name of Xbridge Limited which is authorised and regulated by the Financial Conduct Authority (Financial Services Registration No: 313348). Xbridge Limited (No: 3967717) has its registered office at 6th Floor, 99 Gresham Street, London, EC2V 7NG.