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Ideas and inspiration

Customer journey map template – why every small business needs one

19 October 2023 • 5-minute read

Customer journey map template – why every small business needs one

Who are your customers? And what makes them buy your product or service? One of the keys to marketing success is building a customer...

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Product photography for small businesses – how to take better photos

17 October 2023 • 5-minute read

Product photography for small businesses – how to take better photos

When customers can’t interact with your products in person, they can find it hard to visualise exactly what they’ll be buying. That’s...

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Business storytelling – how to market your small business

15 September 2023 • 5-minute read

Business storytelling – how to market your small business

What is storytelling? We’ve all told stories before – from catching up with a friend over coffee to children’s bedtime stories. But what...

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Baroness Karren Brady CBE: 7 essential business tips

14 September 2023 • 5-minute read

Baroness Karren Brady CBE: 7 essential business tips

Simply Business Small Business Ambassador, Baroness Karren Brady CBE, is one of the UK’s most successful businesswomen. Since beginning...

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What is ESG? How small businesses can make a positive social impact

8 September 2023 • 6-minute read

What is ESG? How small businesses can make a positive social impact

Environmental, social, and governance (ESG) factors are used to measure a business on its sustainability, ethics, and impact on the...

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The best sustainable packaging materials for small businesses

18 August 2023 • 6-minute read

The best sustainable packaging materials for small businesses

What is sustainable packaging? And how do you find environmentally-friendly packaging that isn’t going to impact your profit margin? ...

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Dreaming of working overseas? Here’s how to become a digital nomad

4 August 2023 • 5-minute read

Dreaming of working overseas? Here’s how to become a digital nomad

Could a digital nomad visa give your self-employed life more freedom? Photos of laptops in beautiful settings have become commonplace on...

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What is an entrepreneur? (And when to call yourself one)

1 August 2023 • 4-minute read

What is an entrepreneur? (And when to call yourself one)

Business owner or entrepreneur? Forget about naming your company, choosing what to call yourself is the latest struggle for the...

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How to start an online business – in 7 simple steps

10 July 2023 • 6-minute read

How to start an online business – in 7 simple steps

Are you an entrepreneur wanting to find the next big idea to make money online? Selling handmade crafts? Tutoring? Social media...

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How to create surveys for customer satisfaction that drive results

30 June 2023 • 5-minute read

How to create surveys for customer satisfaction that drive results

Customer satisfaction surveys are a way to find out how people feel about your products or services. Crucially, this means keeping your...

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We create this content for general information purposes and it should not be taken as advice. Always take professional advice. Read our full disclaimer

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