Simply Business, the UK’s biggest business insurance provider, has agreed a content partnership with the Guardian, with the insurer set to sponsor the paper’s Small Business Network over the course of the next twelve months.
As part of the agreement Simply Business will be sponsoring the ‘supporting business growth’ hub as well as running their very own Partner Zone, offering editorial content co-created with the Guardian. With the Small Business Network’s growing and engaged SME audience the partnership makes perfect sense for the insurer, with the agreement set to build brand awareness amongst its target market.
Beginning this month the partnership will run until March 2016, with Simply Business also set to sponsor the Guardian’s Small Business Showcase Awards. Speaking on the partnership Jasper Martens, Head of Marketing and Communications at Simply Business said:
‘We’re thrilled to have agreed this content partnership, as it makes total sense for us as a brand. The Small Business Network is a go-to resource for Britain’s smallest businesses, and our own Simply Business sponsored section will give us a platform to connect with them. The twelve month partnership is great news for Simply Business, and our content team is extremely excited.’
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Launched in 2005, Simply Business provides an online brokerage service, delivering policies tailored to individual business requirements. Using the power of tech and data to create the best possible customer experiences, Simply Business employs over 600 people across offices in London, Northampton, and Boston in the US.
Owing to its internal underwriting capability, Simply Business can cover over 1,000 trade types – ranging from plumbers to accountants to dog walkers. An accredited B Corp for their positive social impact, Simply Business has also been voted the Sunday Times Best Company To Work For twice in a row.
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