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Article Archive - March 2010

7 tips for keeping customer loyalty
by Josh Hall | 08 Mar 2010
Customer loyalty is one of the most important assets any business can hope to have. Repeat custom is by far the most profitable kind; conversions from existing customers require a much lower marketing spend than those from new clients. As a result, you should work as hard as possible to keep hold of your customers far beyond their first sale.
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Is offline marketing still a viable lead generation tactic?
by Josh Hall | 05 Mar 2010
Offline marketing has taken something of a backseat in recent times, so Josh Hall asks: is it still an effective marketing medium for business?
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6 ideas for reviving your pub in the community
by Josh Hall | 03 Mar 2010
Pubs are having a very hard time. According to some estimates there are as many as 50 pubs closing every week, with up to 700 people losing their jobs each fortnight as a result.
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6 key skills to master when starting a business
by Josh Hall | 02 Mar 2010
As a business owner you will require a range of skills. Frequently, start-ups are founded with a very small number of employees, if any, which means you will most likely be doing the bulk of work yourself. This is a significant responsibility, and one for which you will need to be well equipped.
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To vitalise yourself is to make your business healthy
by Jasper Martens | 02 Mar 2010
After a University degree in Amsterdam and a modelling career, Luuk Imberg didn't choose a standard career path and started his own business, Luuk Health Coaching. Simply Business talked with Luuk about the difficulties starting up his business and his drive to help small businesses and individuals improve their lives.
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